Summer 2021 Newsletter 

Have you checked out our Summer 2021 Newsletter yet? We cover everything from BUCK’s new Market Research initiative to CAM insights, Ayurveda in the summer, and our Annual Community Yard Sale. 

BUCK’s 2020 Strategic Plan included enhancing our brand recognition and marketing resources. As a result, BUCK formed a Market Research Committee, to ensure our messaging is getting to our target audience. BUCK is embarking on a series of research interviews over the next couple of months. We will be interviewing cancer patients, caregivers and other supporters of BUCK to better understand what our audience wants, what they need and what we can do to provide greater comfort to cancer patients. If you are interested in participating in our market research, please contact our Market Research Consultant, Joy Gupta, at JGupta@buckcancerfoundation.org. 

Our CAM Insights section covers everything from what we have learned about integrative therapies, their prevalence, their use, and patients’ adoption of these therapies. We focus on clinician and nurse involvement and their ongoing concerns. Last but not least, do not forget about our Annual Community Yard sale on October 16th! If you are interested in helping out the “BUCKraiser” or have any gently used items you wish to donate please email info@buckcancerfoundation.org.